Insight
Kleo Seminyak JdV by Hyatt Grand Opening
Share:
KLEO Seminyak Opens Its Doors as the First JdV by Hyatt in Indonesia
We are proud to celebrate the official opening of KLEO Seminyak a bold new lifestyle hotel and the first JdV by Hyatt property in Indonesia launched on 18 September 2025 in the heart of Bali’s most dynamic neighbourhood. The project represents a full-scale transformation, led entirely by ADELAHAYE, from initial brand strategy to architecture, interiors, and sensory experience.
Formerly Alila Studios, the building has been reimagined into a vibrant 76-room boutique hotel defined by its expressive identity and immersive energy. At the core of the brand is KLEO, a fictional muse who personifies the duality of Seminyak part wellness, part mischief and whose spirit is woven through every part of the hotel: from the bold abstract mural that wraps the facade to the curated vinyl corner, rooftop social spaces, and custom-designed furniture pieces that bring warmth and personality to each room.
As Creative Director Alexander De La Haye shares, “KLEO is not just a name or a logo — she is a living character. She gave us a narrative lens through which we could explore identity, place, and connection. This allowed us to create a brand and space that feels lived-in, unexpected, and constantly in motion — much like Seminyak itself.”
The launch event welcomed industry partners, Hyatt executives, media, and friends from across the region to experience the full expression of the brand from curated soundscapes and locally inspired cocktails to immersive interior storytelling. With this opening, KLEO sets a new benchmark for boutique hospitality in the region, one that prioritises creative expression, neighbourhood connection, and brand integrity.
We are incredibly proud of our team at ADELAHAYE including Rachman Reilly and Jason Suliman and the many collaborators and craftspeople who helped realise this vision. Our sincere thanks also to Hyatt Hotels for their trust in the process and partnership throughout this journey.
For more information click here to go the World of Hyatt booking.
Related
